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Creating the Best Pricing Strategy for Your Business

The phrase ‘unique value proposition’ means your business offers something uniquely different from what your competitors offer.

But here’s a little secret — your business isn’t unique.

Why Your Business Purpose needs to be fully defined

The phrase ‘unique value proposition’ means your business offers something uniquely different from what your competitors offer.

But here’s a little secret — your business isn’t unique.

Hashtag Best Practices for Businesses in 2022

Sales are going in one direction, marketing another, operations has their agenda and then the customer service team is usually stuck in the middle! Daily tussles occur, frustrations rise…

Improve Your Customer Experience and the Rest Will Follow

Sales are going in one direction, marketing another, operations has their agenda and then the customer service team is usually stuck in the middle! Daily tussles occur, frustrations rise…

Why Unique Value Propositions Have Become Outdated

The phrase ‘unique value proposition’ means your business offers something uniquely different from what your competitors offer.

But here’s a little secret — your business isn’t unique.

What’s Missing From Your Sales Team

Beyond the basics of financial compensation and some words of encouragement, what does a sales team need to be at the top of their game? It’s the role of a Chief Revenue Officer (CRO) to go beyond what a business thinks its sales team wants and give them what they actually need in order to be a high-performing team.

Attain Partners with Loyalty Programme to Reward Clients

Revenue growth agency, Attain and loyalty programme, SmartTrade have recently announced their partnership. This is SmartTrade’s first-ever partnership with an agency and Attain’s first partnership with a loyalty programme.

The Three Lanes of Strategy

Every business is comprised of lanes. While in business the lanes are meant to support each other than compete, too often they do end up out of sync.

Why SaaS Companies Need to Go Back to Defining Their ‘Why’

For many SaaS organisations, finishing the product initially feels like the ‘obvious’ last step in the process. However, there are several proceeding steps that should be followed but often get overlooked by this industry, particularly concerning marketing and communicating the product.

Attain Invites Business Leaders to Its New Round Table Programme

More often than not, businesses will eventually hit a wall. Their growth trajectory will slow down or even get stuck, and the business will become stagnant. While this is a common issue many CEOs and leaders face, many do not realise there is a way out.

Attain Welcomes Mike Hutcheson

Recently, Mike Hutcheson joined the team’s advisory board, bringing with him an extensive and impressive CV.
Leveraging his decades of industry experience, Hutcheson is also the proud creator of the ‘Periodic Table of Innovation’, a tool that guides users in identifying the vital elements for business success.

Attain welcomes Dr Rouxelle de Villiers

With each new expansion to Attain’s team comes a unique mix of experience and knowledge to add a layer of depth to this ambitious group. The most recent addition to the team is Dr Rouxelle de Villiers. She joins the team as a Senior Marketing Consultant.