Hastie Mortgages Case Study

Hastie Mortgages:

Mortgage Broker gets

a Digital Makeover

Attain Case Study: Cam Hastie, Owner

The Problem

First home buyers have it tough. Luckily, mortgage broker Cam Hastie from Hastie Mortgages has their back; his personable and direct approach ensures his clients secure the best solution for their unique needs.

When reflecting on his business, Cam recognised that his current branding was old, tired, bland, and didn't reflect the energy and effort he would use to help his clients purchase their first homes.

So, it was time for a fresh look!

Our Approach

Cam already knew of Anthony (Ants) Simons, Attain's Graphic Designer and Head of Branding, and was impressed with his work for other clients. But when he heard about Attain's process, he decided to go on his own journey of discovery.

This was an extensive process for the team – they worked through what Cam and his team wanted their brand to communicate, how they felt about their existing setup, and how they wanted to present themselves to their clients and market.

The Solution

Following an in-depth qualitative interview and consultative process, Attain developed a handful of designs that encapsulated what Hastie Mortgages was after. These designs were then refined to achieve incredible results.

Making sure the concepts aligned with the brief was vital for this process. So, instead of settling on crucial elements, like colours, because Cam's team liked them – every component of the final design was chosen because it matched what Hastie Mortgages wanted to achieve with their complete brand image.

The Outcome

Hastie Mortgages' new logo is crisp, bold, and clean. They now have a brand identity that is straightforward and fun but still professional.

Attain captured exactly what Cam was after and visually nailed it!

For Cam, the success of his branding came down to the process– something he feels sets Attain apart from other agencies and brand specialists. It was this thorough process that created an incredible result.

Overview

Cam Hastie's advice is, "sit down and have a conversation with Attain, and test the waters of what's possible. It's definitely worth your time to find out what they can do for your brand."

Brand

Brand Strategy


Brand Development


Brand Workshop


Website Design


Brand Management


Brand

Create Ripples. Grow Seeds.

“Your brand is the single most important investment you can make in your business” – Steve Forbes

Discover your story and show your customers what makes you unique. We capture the essence of your business and create a brand that people love and resonate with.

Marketing

Marketing Strategy


B2B Lead Generation


Reputation+Marketing


Content Creation


Automation


Social Media Management


Digital Marketing


Marketing

“Don’t optimize for conversions; optimize for revenue.” – Neil Patel

Marketing needs to take a carefully thought out and targeted approach. Facebook isn’t necessarily where it’s at, neither is Google, LinkedIn, or any other channel – it depends on your customers; their touchpoint, needs, problems, and questions.

Sales

Strategy Development


Training/Coaching


Attain World


Consulting


Contract Sales Management


Conference Speaking


Sales

“How you sell matters. What your process is matters. But how your customers feel when they engage with you matter more.” – Tiffani Bova

In a world where many customers know more about selling than the person who is actually doing the selling, how do you create the ability to make sales?

Media

Reputation Strategy


Syndication


Content Writing


Media Liason


Media

“If you don’t give the market the story to talk about, they’ll define your brand’s story for you” – David Brier

…Don't leave it to chance.

The ability to identify and reach your audience in just the right way at just the right time with the exact right message was once an art form.

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