Marketing
The Three Lanes of Strategy
Every business is comprised of lanes. While in business the lanes are meant to support each other than compete, too often they do end up out of sync.
Read MoreWhy SaaS Companies Need to Go Back to Defining Their ‘Why’
For many SaaS organisations, finishing the product initially feels like the ‘obvious’ last step in the process. However, there are several proceeding steps that should be followed but often get overlooked by this industry, particularly concerning marketing and communicating the product.
Read MoreAttain expands digital marketing team with new appointment
Attain is pleased to officially announce the appointment of Clint Gray as Digital Marketing Specialist, in response to the company’s growth over the past 12 months and as we look to continue delivering for clients.
Read MoreA business divided against itself cannot stand.
Sales are going in one direction, marketing another, operations has their agenda and then the customer service team is usually stuck in the middle! Daily tussles occur, frustrations rise…
Read MoreAttain appoints Jonathan Wrait as Head of Marketing
From the appointment of a Head of Marketing, in conjunction with a Director of Performance and RevOp’s, clients can expect the highest level of servicing and results.
Read MoreAttain enters Westpac Business Awards for the first time after reflecting on three successful years
After helping other businesses navigate the pandemic, our 25-strong team is set to enter the Westpac Auckland Business Awards for the first time.
Read MoreAttain appoints Director of Performance & RevOps following customer survey
After conducting Voice of Customer research, Attain is pleased to officially announce they have appointed Alexandra Donaghy as the company’s Director of Performance & RevOps to ensure all accounts continue to realise a positive return on investment amid growth.
Read MoreMore Than Ever, First Party Data Should Be at the Foundation of Your Marketing Strategy
A lot of hype (justifiably so) has been made about Apple’s recent privacy changes. So, what actually has happened? Why should you care? And what can you do about it?
Read MoreManaging the demands of life, leadership, and big projects – tips to thrive (not just cope)
A question I often get asked is, “how the hell do you manage everything in your life so well?!”. There is a lot to be said to answer this question, but I thought perhaps outlining how I manage projects might be of use to some.
Read MoreRed Gorilla merges with Attain
Sales, media, marketing and brand agency, Attain NZ, have announced a definitive merger with content writing and copywriting agency Red Gorilla, adding depth, expertise and marketing power to their growing client base.
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